I rolled my eyes, last month, when I saw a few of the New Year’s resolution posts on–and about–social media.
“Goodbye all. I’m deleting [insert name of social media service]. I want to engage more with friends in real life, [etc.]”
But, here I am, a month later, and I’m one of those people. I’ve deleted my Facebook account.
I’ve taught seminars on the pitfalls of social media in family law cases. (Spoiler alert: If you were born after 1985 and are getting a divorce, it’s already too late for you.)
I’ve taught seminars on the value of social media for lawyer marketing. (Spoiler alert: People don’t want to connect with, hear from, or see pictures of their lawyer on Facebook.)
I won’t go into all the details, but, frankly, I’m sick of all the noise, and, by “noise,” I mean all the ads, and also all the likes, comments, and posts of “friends of friends” (which, in non-Facebook speak, translates to “people who I don’t know”). Simply put, there isn’t a point to any of it.
So, here I am, 24 hours into this grand experiment. And I miss Facebook a little…for business reasons.
I got a call from a potential client, and, using his phone number, I instinctively went to Facebook to search his cell number and look at his Facebook page (i.e. my “Is this a Crazy Person” test).
And, yes, begrudgingly, I’ll admit that Facebook has been occasionally useful for work purposes.
So, here I am, a day into the experiment, and the better play is to delete the App. Or just deactivate Facebook.